Reflecting on Risk Tolerance During Market Volatility

Susan K. Severson | Posted: May 7, 2020

Each of us tends to have a time of year when we reflect more on what has been happening in our lives and look towards the future and what might be to come. For some, it is during Thanksgiving, or maybe at Christmas and New Year’s when spending time with family. For me, March seems to be the time of year when I am most reflective. Once we hit daylight savings time, the weather starts to warm up, and I start to think about planting flowers and getting out in my kayak. But I am also thinking of past experiences in life, and what I have learned through those times.

March 2020 and the volatility that we have been seeing this year in the markets, has had me reflecting on all of the changes that have occurred in the past 29 years since I passed my first two of six securities exams on March 13, 1991. According to the Dow Jones Industrial Average historical data chart on Yahoo Finance, the Dow closed at 2,955.20 on March 13, 1991,*. If you had told me on that day in March that less than 29 years later on February 12, 2020, the Dow Jones would close at a record high of 29,551.42, I don’t know that I would have been able to wrap my head around it. However, what I did learn very early on in my career was that there would be plenty of ups and downs in the markets along the way that would affect how I view the risk tolerance of clients and myself.

During our meetings with clients, we often talk about risk tolerance, and how volatility and changes in the markets make each of us feel. While we have been in the midst of one of the longest-running bull markets there has ever been, it is possible to lose sight of how significant drops in the markets have made us feel in the past. If this season of market volatility has lead you to reevaluate how you look at market risk, please consider having a conversation with your adviser regarding risk tolerance and planning for your financial needs and goals.


About the author

Susan K. Severson

Sue is a Lead Wealth Manager working with individuals nearing retirement or those that are already retired. She has over 28 years of experience in the financial services field and actively works with clients, accepting a limited number of new clients each year. When you meet with Sue, you will quickly pick up on her attention to detail and her willingness to go the extra step in helping clients determine and reach their goals now and in retirement. In her free time, she enjoys reading, kayaking, spending time with family and friends, and supporting the ACS Relay for Life event, as well as various other charitable organizations in the community.

Certifications, Licenses, and Registrations

  • Registered Principal with LPL Financial, Member FINRA/SIPC
  • Accident, Life, Health, and Variable Life/Variable Annuity Insurance Licenses

Education and Training

  • Series 6, 7, 24, 51, 63, 66
  • Bachelor's Degree - Business Administration; Wartburg College

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